Words for Good Blog

June 23, 2017

How we say something can be as important as what we say. Here are some examples of how to match the tone in your copy to your ideal client.

June 15, 2017

Karate has taught me much more than kicks and punches, and has given me invaluable skills for my personal and professional life. There's much more to being a loud woman!

May 27, 2017

When I fanned out the flyers and propped up the banner at the eHealth Queensland Expo 2017 last week, they were my flyers and it was my banner. It was *my* stall with my logo on everything, and that was a first for me.

May 14, 2017

To banish the drone from your voice, I’m going to share three techniques that transform a spoken presentation. They make novice speakers sound much more confident (even if they don’t feel it), and experienced speakers shine. I rarely see these methods used, even by pro...

May 1, 2017

We all want our audience to understand our content, so why is it so hard to keep it simple? Here is some straightforward advice for meaningful, uncomplicated, clear copywriting.

February 13, 2017

Let’s start at the very beginning (I hear it’s a very good place to start!). Early childhood education and care has been a hot topic already this year, and Australian early childhood practitioners have been spoken about in ways that question their value and expertise....

December 22, 2016

How powerful is mindset? There are many people who have life’s basics covered, but who are still predominantly stressed and unsatisfied. In the pursuit to buy happiness or receive it from others, we often neglect the value of working on our mental strength, and the cap...

October 19, 2016

Technology is weaving into our lives closer and tighter each day, and it is working in partnership with us in almost every aspect of our lives. Consequently, it is especially important that the people behind the technology are representative of the population. Alas, at...

September 22, 2016

How much good can be done with a business? Today’s interview will make you rethink the role of the clothes on your back, as well as the role of business in general. Co-founders of Little Yellow Bird, Samantha Jones and Hannah Duder, design and produce uniforms in a way...