When we have the choice to pay more for an item, what kinds of factors motivate us to choose the more expensive option? We will often pay more for a certain brand, for better features and better quality. But do we go shopping prepared to pay a little extra for the more ethical choice? Today’s interview is with the Director of Yogiic, Danielle Larkin. Danielle has developed a line of Yoga clothing and active wear that is ethically and sustainably produced, and makes us think about the real cost of the clothes we buy:
Why Yoga resonates so strongly with people from all backgrounds.
Why going sustainable was the only option for Yogiic’s range of clothing.
How consumers’ knowledge of the manufacturing process can lead to more ethically-made garments.